Digital Courses: When to Buy and When to Rent?

Digital Courses: Purchase VS Rental. What to choose?

🟡 A solution you never imagined awaits you at the end of the article, from Solutions 2grow!

In today’s business world, employee training and development is a key success factor. With the increasing use of digital media, many businesses are being asked to choose between buying or renting digital courses. Each of these options has its own advantages and disadvantages. In this article, we’ll break down the features of both options to help your business make the right choice.

1 Buying Digital Courses: an investment of long-term value

Buying digital courses means that the business takes ownership of the content and can use it indefinitely.

Advantages:

▪️ Adaptation to the Corporate Environment: Purchased courses can be adapted to the needs, goals and culture of the company.

▪️ Unlimited Access: Once purchased, courses can be used repeatedly at no extra cost.

▪️ Long-term Return on Investment (ROI): If the courses are to be used by many employees or over a long period of time, the purchase is usually more cost-effective.

▪️ Adaptation to Business Technologies: The content can be integrated into your own LMS (Learning Management System) platform.

Disadvantages:

▪️ Higher Initial Cost: Purchasing requires a larger initial investment.

▪️ Need for Upgrades: Over time, courses may need updates, which require additional resources.

2 Digital Course Rental: Flexibility and Lower Risk

Course rental provides access to the course material for a specific period of time, usually through subscription services.

Advantages:

▪️ Low Initial Cost: Rental is affordable, especially for businesses with a limited budget.

▪️ Immediate Access: Courses are immediately available without the need to create or customize content.

▪️ Access to Extensive Library: Many rental platforms offer a wide variety of topics.

▪️ Continuous Update: Content is usually updated by the provider, ensuring the use of up-to-date material.

Cons:

▪️ Limited Use: Access to courses expires after the rental period is complete.

▪️ Lack of Personalization: Rental courses are generically designed and do not fully meet the needs of the business.

▪️ Continuous Billing: If long-term use is required, the cost of the rental may exceed the cost of purchase.

Which option is right for your business?

The decision depends on the needs and priorities of the business.

Choose Purchase If:

▪️ You need permanent, personalized content that aligns with your business processes.

▪️ You have a large number of employees who will use the courses for an extended period.

▪️ You want to maintain control of the content.

Choose Rent If:

▪️ Need an immediate, temporary solution.

▪️ You have a limited budget.

▪️ You’re not sure about the long-term need for content.

▪️ You want to try different topics/courses without commitment.

Conclusion

Buying and renting digital courses have their own applications and benefits. The final choice depends on your business strategic priorities, budget and training needs. If you are looking for a long-term solution with a personalized approach, purchasing is the best option. If you prefer flexibility and lower initial costs, then renting is the ideal solution.

Consider your needs carefully and choose the solution that best suits your organization.

🟡 The Solutions 2grow Solution:

Download our list of available courses and select the ones you want to acquire permanently through purchase or temporarily through rental (with the option to access them through your own platform)

▪️ You can see the rental prices:

∙ for up to 10 courses here

∙ for access to all our courses here.

▪️ To find out the purchase costs, ask for our price list here.

▪️ See demo of the courses here.

📌 Tips:

With the purchase option, you can customize the courses (adding or removing material) for an additional cost.

Get started now!

Download the list of courses and choose the perfect solution for you.

For more information or to receive our price list, contact us today!